17 Best Outreach Tools for Bloggers in 2024

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Updated: April 2024

Blogger reach is one of the most effective ways to build quality backlinks from content getting tons of shares on social media.

In other words, blogger outreach can help businesses find relevant bloggers, build their contact lists, create email templates, and run outreach campaigns.

To streamline the whole process, the role of Best Outreach Tools for Bloggers is essential.

Contents

Need for blogger outreach tools

A few years ago, contacting bloggers had to be done manually, which was not only time-consuming but sometimes overwhelming.

The introduction of Outreach Tools for Bloggers made the process streamlined and easier. You can now use automation to create a list of potential bloggers you need to reach out to.

Some tools can also send personalized emails to your potential blogger list without any manual intervention.

Reaching out to bloggers is about nurturing relationships. If your content is commendable, people will want to link to it.

Finding the right bloggers and sharing relevant content with their audience will ensure they resonate well.

The right outreach software coupled with the right strategy can do wonders for your business.

A free approach to contacting bloggers

Leverage the potential of data automation tools for a cost-free method of reaching out to bloggers. Streamline your outreach, personalize messages, and manage contacts effortlessly. Boost your communication efficiency and connect with bloggers seamlessly, all while optimizing your engagement strategies. Start building valuable connections with this free and efficient approach!

Before we dive into the Outreach Tools for Bloggers, let’s explore some manual outreach processes. Contacting bloggers manually is free but time-consuming, which is why I’ve listed some of the tools to make the task easier.

Find people on your list

Install the Moz toolbar in your browser to see the PageRank and domain of every website you come across.

You can also search for keywords on Google and check the ranking of different websites based on those relevant keywords. This will help you create a list of sites to contact for public relations.

Carrying out public relations work

The best way for marketing outreach is by email.

You can create some predefined templates to save time and energy, but make sure to personalize each email before you send it to make it worthwhile.

Personalized emails are a surefire way to ensure bloggers are taking your email seriously and it doesn’t end up in the spam email stacks they frequently receive.

Read Also: Better Understanding the Content Management System

List of Powerful Outreach Tools for Bloggers

Below is a list of 17 powerful Outreach Tools for Bloggers to help you reach potential bloggers and get great results.

BuzzStream

Buzzstream is an all-in-one outreach tool that allows you to perform a range of outreach activities, from finding influencers to managing your outreach campaigns.

The client list includes well-known companies such as Airbnb, Shopify, Glassdoor, and more.

Features

Lead Collection: Buzzstream’s browser extension lets you collect email addresses and social profiles on the go. With this feature, you can easily discover influencers and bloggers in your niche based on target keywords or URLs.
Segmentation: Filter your online leads based on various parameters like domain authority, number of followers, reach status, and more.
Email: Connect your email software to Buzzstream and enjoy a variety of email templates to choose from. Compose emails using these templates or create one from scratch to send on the go or schedule to send later.
Follow-ups: Flag emails at different stages to keep track of them, from those that have yet to be opened to those that are awaiting a reply. You can easily set up notifications to remind you to send emails on time.
Report: View detailed reports of your campaigns and measure their effectiveness occasionally.

Pricing

Buzzstream pricing starts at $24/month for a single user with up to 1000 contacts. The higher plans can accommodate up to 3 or more users with up to 30,000 contacts.

A 14-day free trial is available for every Buzzstream plan.

Snov.io

Snov.io is an influential Outreach Tool for Bloggers that helps you find emails, verify them, and create outreach campaigns. The customer list includes employees from Uber, Lenovo, and Ubisoft.

Features

Email Finder: Find emails based on a range of criteria such as domain, company, or name. You can also generate leads by job title, location, and skills.
Email Verification: The tool helps check all email addresses in your list and detect duplicate and temporary ones.
Email Dripping Campaigns: Optimize how you send emails to leads based on schedules. You can also plan follow-up actions.
Gmail and Chrome Integration: The tool allows easy integration with Gmail to keep track of all your emails. The Chrome extension helps you find an email for any website on the go.

Pricing

Snov.io offers a forever-free plan with up to 200 contacts and 50 credits/per month. Credits can be used to look up and verify email addresses. The premium plan starts at $39/month for 1,000 credits and up to 5,000 contacts.

Respona

The respona is an all-in-one outreach platform for bloggers that comes equipped with all the necessary tools to set up and launch an email campaign of any kind, be it for link building, digital PR, marketing, or even sales.

Features

Integration with Google and Bing: Respona retrieves results directly from two search engines, so you can quickly and efficiently find prospects for your reach.
An easy-to-use email finder is also included, making it extremely easy to find the right person’s contact information without having to rely on other tools.
Respona’s intuitive interface guides you through every step of creating and launching your outreach campaigns, tracking your performance, and also the status of your conversations with each prospect.
Integrated analytics and reports.
Email personalization with article snippets that the tool pulls directly from your prospect’s content.

Pricing

The basic plan starts at $99/month but is fully customizable depending on the number of sender emails you need and monthly email search credits. Annual plan users receive all their credits upfront.

Hunter

Hunter is an outreach tool that specializes in finding emails in a variety of ways.

It continues to add additional features essential for effective outreach campaigns. Hunter is used by nearly 2 million customers including Google and Microsoft.

Features

Domain Search: Discover emails from Hunter’s database for any niche
Email Finder: Search for anyone’s email address by typing their name, company name/domain.
Email Verification: Verify multiple email addresses and check for multiple issues like hard bounce rate, email formatting, and domain information.
Email tracking and scheduling: Gmail users can integrate their accounts with Hunter to track when emails are opened and replied to. Also, schedule sending or tracking emails with this tool.
Chrome Extension: Hunter’s Chrome Extension lets you discover email addresses for any domain.
Email Personalization: Create email templates to simplify your outreach process. You can also personalize each email in your outreach campaign if needed.

Pricing

Hunter’s forever-free plan comes with 50 requests per month. Each “Request” in Hunter relates to a domain search, email search, or email verification.

Premium plans start at €49/month for up to 1,000 requests. A 30% discount is offered on all annual plans.

Ninja Outreach

Ninja Outreach is a useful all-in-one Outreach Tool for Bloggers and influencers.

It comes with a built-in email management tool to help you stay on top of your outreach. His customers include Disney, Amazon, and Walmart.

Features

Business Lead Generation: Find business leads from millions of profiles in the tool’s database by entering your niche or location as a target keyword. Each lead comes with the website name, email address, and several followers. You can also enter a URL to retrieve all email addresses associated with it.
Segmentation: Organize all your leads with different tags and relationship labels. You can also add special notes to each lead to help you organize.
Schedule Emails: Sync your emails with Ninja Outreach’s API and easily schedule or send emails to your leads in the outreach campaign. You can also create smart email templates for faster contact.
Status reports & follow-ups: Track whether your leads have opened their emails and clicked through. Send follow-up emails to your leads based on the action they take.
Social Media Outreach: Use the tool to find and easily connect with Twitter and Instagram influencers.

Pricing

Ninja Outreach is one of the most expensive Outreach Tools for Bloggers available. Pricing starts at $89 per month.

This plan offers support for one user, up to 1000 contacts, and up to 4000 emails per month.

A 7-day free trial is also available.

SEMrush

SEMrush offers a variety of useful tools for SEO and marketing.

SEMrush’s link-building tool allows you to manage outreach campaigns, shortlist potential leads, send emails, and monitor responses.

Features

Link Building Tool: This tool allows you to find prospects, send and track emails for your outreach campaigns, and monitor progress.
Backlink Data: Get backlink data for any domain or URL to shortlist your link-building opportunities.
Domain Overview: View traffic and keyword analytics for each domain to determine each website’s value for link-building opportunities.
Topic Research: Generate multiple content ideas for guest posts.
Brand Monitoring: Easily track brand mentions for your website and your competitors across different online platforms.
Backlink Gap Analysis: Analyze gaps in your backlinks by comparing them to your competitors.
Rank Tracking: Track the ranking of your target keywords and monitor their position.

Pricing

SEMrush plans to start at $119.9 per month. With this basic plan, you have limited access to SEMrush tools and can monitor up to 50 social media profiles.

SEMrush annual plans come with a 16% discount. You can enjoy a 7-day free trial with all plans.

Read Also: Best 8 Keyword Tracking Tools for SEO Excellence

MailShake

Mailshake is a powerful link-building campaign tool.

You can automate the creation of cold email campaigns and track who opened, clicked on, or replied to your emails.

Features

Mail Merge: Personalize and send individual emails to a list of recipients at once. You can do this by setting up a template on the platform and using the tool’s built-in parameters to fill in the required fields.
Schedule Emails and Drip Campaigns: Schedule emails and follow-ups to be sent. You can also create drip campaigns to automate email sending based on time or triggers.
Labeling: Easily label your leads and sort them into categories like won, lost, or ignored based on how they respond to your outreach emails.

Pricing

MailShake offers two plans, one for email outreach and one for sales engagement. The email outreach plan costs $59/month/user, while the Sales Engagement plan gives you full-feature access for $99/month/user.

Crystal Knows

Crystal Knows is a handy tool that provides insight into overall customer and influencer behavior about your business goals.

Use this tool to perfect your outreach email pitch and follow-up responses.

Features

Personality Traits: Discover a person’s personality traits so you can strategically plan your emails and phone calls. This tool will help you understand a person’s business persona and what type of behavior they are most likely to avoid.
Strategic Advice: Check out a do’s and don’ts list this tool offers if you want to call or email leads and influencers for your blogger outreach campaigns.
Integrations: View personality profiles from sites like Linkedin, Salesforce, and more. You can also ask a person to take a Crystal Knows survey to better understand their personality profile.

Pricing

Crystal Knows the basic plan is free forever. The premium plans can be purchased in monthly or yearly format.

BuzzSumo

BuzzSumo is a marketing tool useful for finding niche influencers as well as trending topics.

It’s commonly used by top publishers like BuzzFeed and HubSpot.

Features

Influencers: Find top influencers in your niche across multiple social media platforms based on their engagement.
Content Discovery: Discover powerful content based on keywords or niches and get content ideas for your guest posts.
Content Research: Dig into your competitor’s social media data to understand which topics work for them and which don’t. You can also analyze their backlink data and find link-building opportunities for yourself.
Monitoring: Create alerts for keyword mentions, brand mentions, influencer activity, and more to stay up to date on trending topics and activities.

Pricing

BuzzSumo’s premium plan starts at $99 per month. With this plan, you can enjoy up to five notifications and 5,000 mentions per month. The data goes back up to a year and allows for up to five users, five projects, and 50 exports.

Premium plans have higher bandwidth and access to more BuzzSumo premium tools and features.

You can enjoy a 7-day free trial with all plans.

FollowUpThen

FollowUpThen is a simple Outreach Tool for Bloggers with amazing features.

It gives you more control over your inbox by hiding emails for now and getting follow-ups for them later. It is used by companies like Facebook, Apple, and IBM.

Features

Email Reminders: Postpone and hide emails for a time that suits you. You can choose to have an email reappear with a reminder at any time.
Follow-up Reminders: This tool will remind you when an email you sent hasn’t been replied to for a certain period.
General Reminders: Schedule future reminders via email for any tasks you want to get done later.

Pricing

FollowupThen’s free forever plans allow a single user up to 50 follow-ups and five recurring follow-ups per month.

Higher plans start at $5/month and come with additional features.

You can enjoy a 30-day free trial for all plans.

Trackr

Traackr is a useful tracking tool for all your blogger outreach activities.

This tool can help you build strong relationships with influencers and measure their impact on your business.

Features

Broad Influencer Coverage: Traackr gives you access to the most extensive global influencer data for building strong business relationships.
Deeper Insights: Get a complete insight into your influencer marketing program and calculate the best strategy at each level.
Influencer Rating: Rate influencers based on factors such as audience quality, performance, and value.
Budget Optimization: Use Traackr to take control of your influencer budget by better understanding your investments.

Pricing

Traackr offers its users an annual subscription.

To learn more about pricing, you must contact Trackr directly.

Pitchbox

Pitchbox is a popular tool for marketing teams, consultants, or agencies. So if you want to work on an outreach program, this tool is perfect for you.

Features

Campaign: This is a section of the Pitchbox tool that gives you a list of each active campaign and overall performance metrics. If there are too many campaigns, you can filter the list to find the one you want.
Pipeline: In this section, you can view all the important metrics, including the aging and history of your events and links. You can also compare previous months of the campaign or different campaigns to see how you’re doing. It shows you exactly if your campaign is growing or failing.
Link Monitoring: In the Link Monitoring Dashboard, you can see all the stats in a single place, including the status of the links, links acquired via each email, links lost, etc.

Pricing

Pitchbox is an all-in-one influencer outreach and link-building solution.

You need to contact the team to get a custom price for the tool.

Tomoson

Tomoson is a perfect content marketing tool to connect your brands with influencers. You can easily manage your influencer marketing projects and use them to achieve your marketing goals.

Features

Content Inbox: With Tomoson’s daily content crawler, your content automatically flows to your inbox. Users can view blogs, news websites, #hashtags, etc. in one place. You can also schedule and filter each post.
Click “Post to All Social Sites”: Whether you’re sharing curated content or creating a unique piece of content, all you have to do is create a single social update that will be posted to all social accounts with a single click becomes.
Verified Influencer Data: APIs are used to confirm that the social accounts are owned by the listed user. You can see what the person has and their average engagement.

Pricing

Tomoson offers multiple pricing plans – starting with the basic plan at $49/month.

Next, you have the Starter plan at $99/month, the Business plan at $199/month, the Agency plan at $399/month, and the Scaling plan at $599/month.

It also offers a 21-day free trial period.

Inkybee

Inkybee offers a wide range of tools to help PR professionals find the best contact to reach out to bloggers. You can also use it to create a constantly updated view of client industries along with a detailed analysis of your blogger outreach campaign.

Features

“Influence” Review: This feature allows you to assess the blogger’s “Influence” by filtering and sorting the metrics like level of engagement, audience size, social media connections, SEO-based metrics, etc.
Twitter Bio Search: This is a simple search engine for bloggers’ Twitter bios.
Sector Overview Report: This report provides a constantly updated, dynamic view of the top influencers in your industry. It can be accessed as a downloadable PDF or as a private web-based URL.

Pricing

Inkybee is available in three plans; The first is available for a personal team at $79/month.

The other two plans are available for small teams and large teams at $99/month and $249/month, respectively.

Klear

Klear is one of the best influencer marketing tools that several brands find essential. Social media managers use this to target people who can increase their brand’s visibility on social media.

Features

TikTok Integration: Klear makes it easy to run your TikTok campaigns. It allows you to find and review influencers on the platform. Klear also offers data-driven metrics to facilitate easy collaboration and measure the impact of your TikTok campaign.
Explicit keyword list: Klear can flag if the influencer has previously used malicious keywords. This way you can ensure that you are working with people who support your brand values.
Track Conversions: You can track your campaign conversions with Klear. It offers you the opportunity to analyze how effective the influencer campaign was. This includes measuring reach, interactions, sales, and ROI.

Pricing

Klear pricing depends on the number of features you opt for.

You can get a customized demo for your brand, allowing you to learn more about Klear and how it can help you achieve your goals.

Group High

GroupHigh, a cloud-based application, is a popular tool used by marketing and PR teams to manage their relationships with industry influencers. This tool can also be used to identify outreach channels including social media platforms and blogs.

Features

Research Data: One of GroupHigh’s best features is research data, which you can use to boost performance across all platforms.
Automate outlet research: GroupHigh lets you import blog, website, and social URLs using tools like Buzzsumo and Ahrefs to automate your outlet research. This also includes visual reports that can be customized and viewed.
Business Intelligence: This platform allows PR agencies to search influencer content and gain business insights.

Pricing

GroupHigh’s starting price is $8, and they also offer a free trial of the platform.

Ahrefs

Originally developed as a backlink tool, Ahrefs is now one of the few tools that do an excellent job of covering all major SEO disciplines.

This includes backlinks, the power of content analysis, rank tracking, and website crawling. Ahrefs is a must-have SEO tool for small and large businesses alike.

Features

“Clicks” data: You can find more than just search volume with the Keyword Explorer tool. The estimated number of clicks on the search results is displayed. It can help you determine whether or not a keyword is worth targeting.
Backlink Growth: Thanks to Ahrefs web crawling technology, it can update backlink graphs daily. With this level of granularity, you can compare your link acquisition to your competitors.
SERP Historical Analysis: With Ahrefs, you can track a specific keyword and examine what the top search results have been over the past few years.

Pricing

You can get Ahrefs Site Explorer and Audit tools for free.

For full access, you must select one of four subscription plans – Lite ($99/month), Standard ($179/month), Advanced ($399/month), and Agency ($999/month).

Read Also: Website Creation: 7 Vital Checklist Points for Success

How do you know which are the best Outreach Tools for Bloggers?

The search for the best Outreach Tools for Bloggers should be based on the following five points:

Understand your needs

Before you start looking for a tool, you need to understand your requirements.

Are you planning to start link building or do you decide to guest blog?
How do you rate the blog post?
What is your outreach campaign like?

If you have the answer to these questions, you will be able to find a tool that meets these needs.

Set goals

Next, you need to set your goals for the outreach campaign. This includes determining the metrics you use to measure the success of your outreach program.

Search for relevant bloggers

The popularity of influencer marketing has created a sea of influencers. What you need is a tool that can help you find bloggers in your niche by filtering and sorting potential partners.

Also, the tool should automate the process and allow you to personalize the pitch.

Seamless collaboration with the bloggers

When looking for an Outreach Tool for Bloggers, make sure it offers a platform to make the outreach campaign easy for you. Don’t forget that the goal of using the tool is to make your job easier.

Measurable results

The last thing you need to look for is how to view the reports and check how your campaign is doing. The best tool allows you to customize the reports to your liking.

Now is the right time to harness the power of influencers for your brand.

By applying the tips above, you can find Outreach Tools for Bloggers that will guarantee great success.

Conclusion

In conclusion, these Outreach Tools for Bloggers in 2023 offer a wealth of opportunities to enhance your blog’s outreach and engagement. From streamlining email outreach to automating social media sharing, these tools can save you time and effort while maximizing your blog’s reach. Remember to stay mindful of avoiding duplicate content and creating unique and valuable content for your audience.

Now, it’s your turn! Let us know in the comments which outreach tools you found most helpful, and don’t forget to share this valuable information with your fellow bloggers and friends. Happy blogging!